Use this pricing sheet to collect bids for a public relations or creative agency or advertising agency RFx.
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In a global marketplace characterized by ever increasing levels of competition, companies need to reorient themselves to systematically identify and capitalize on ways to create value with their...
Large and small companies alike are asking themselves this question each and every day - How do we create and protect a strong employer brand to attract the best contractors in today’s brand...
This is an excellent handbook for performing supplier research. The resource includes an overview of the strategic sourcing step, the purpose for gathering such research, advice on planning the...
This resource is a strategic analysis tool that segments categories into different quadrants driven by the two most powerful dynamics within a supply market; market difficulty and spend. The tool...
A summary of responses received for this Peer2Peer inquiry is available below.
Original Inquiry
How is marketing research managed in global companies—globally, regionally,...
A summary of responses received for this Peer2Peer inquiry is available below.
Original Inquiry
1. Our Marketing group is looking to reduce the...
A summary of responses received for this Peer2Peer inquiry is available below.
Original Inquiry
Background:
A major telecom company is...
How can chief marketing officers (CMOs) best improve their companies’ return on marketing investment (ROMI)? Making certain their creative is producing effective ads is not enough. In order to...
This Excel Workbook template can be downloaded and used immediately for a promotional items & materials request for proposal.