Bill Adams, Director, SC&H Group ...
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How CMOs are Maximizing Agency ROI in a Time of Cost-Cutting and Competition
The Right Timing Can Help CMOs to Optimize Savings, Efficiency, and Trust.
How the Right Auditor Can Help CMOs Maximize Value and Achieve Key Objectives
Why Procurement Professionals Are Leveraging Contract Compliance Audits to Maximize Supplier ROI and Reduce Intense Cost Cutting Initiatives
Contracts are the foundation of business relationships and companies invest significant time and resources negotiating terms to align with corporate objectives. Verifying subsequent compliance...
"The process of contract approval is my favorite part of the job," said no one…ever. This session will trace a contract through the past, present and future of contract processing, focusing on...
Connected devices, data and the Internet of Things (IoT) are having a transformative effect on how B2B companies operate. The traditional outsourcing service delivery model is under threat, but...
Marketing has the potential to directly impact revenue and is one of the primary ways that companies communicate with their customers. So it is not unusual for agency expenses to be one of the...
It is not a secret that effective business relationships produce mutually-beneficial outcomes, such as revenue growth, innovation, sustainability and social responsibility, among others. But, as...