Browse the SRC




Search within: Entire SIG Website
  


Maximizing Marketing Investment Returns - Evolving Role of Procurement

Kellogg | GEP

Is your Procurement department still perceived as an RFP machine or "ruthless negotiators who will ruin relationships with agencies?" The role of procurement has...
State of Digital Talent and LatAm

 A study undertaken by the Online Marketing Institute found that most businesses consider digital marketing an important part of their business, yet only 8% feel that their teams had enough skills...
Increase Your Brand: Optimizing the Intake-to-Purchase (I2P) Customer Experience

The Source-to-Settle (S2S) engagement starts with the effective onboarding of the internal customer and suppliers. Most organizations miss this critical first step resulting in time delays and...
Procurement Transformation Journeys: Practitioner Perspectives on Creating Enduring Change with a Tailored, Ecosystem-Focused Approach

No two procurement ecosystems are alike. Therefore, no two procurement organizations will take exactly the same path in transforming themselves for efficiency, strategic focus, and ongoing growth...