"A business case is a written or verbal value proposition that is intended to educate a decision maker and convince them to take some kind of action. When written, the document itself is sometimes referred to as a business case.
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Resource Origin: By Margaret Rouse via Whatis.com
"A business case is a written or verbal value proposition that is intended to educate a decision maker and convince them to take some kind of action. When written, the document itself is sometimes referred to as a business case.