SIG Resource Center

How Procurement Agencies Work Together to Mitigate Risk & Increase Transparency

Marketing is a critical business function with a substantial ability to increase sales. Most companies rely on talented marketing agencies for creative, production and media services. Often to procurement's frustration, the engagement of these agencies is often driven by relationships and reputations. It doesn't help that many agencies are owned by holding companies with a track record of non-transparent practices. Danger lurks in the shadows of complicated contracts and even more complicated business practices. Navigating these risks without compromising important relationships is no easy task, but it can be achieved, and the value delivered as a result is substantial.

Category Specific
Marketing Services