Marketing databases, customer analytics and behavioral patterns are easier to manage with big data —but are these data elements safe from hackers? And what is the impact of the "Internet of Things...
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In Sandy and Barry's presentation, Novo Nordisk Associate Director of Category Management Barry Kull will share his frustrations and successes developing viable cooperative supplier ecosystems....
Suppliers have more options these days in how they deliver their solutions or services. Many are facing tough choices when deciding which is the "right" customer. Customers may have "bid" to keep...