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General Session: Kellie McElhaney - Corporate Social Responsibility (PDF file)

Professor Kellie McElhaney talks about Power of Business, challenges in the world and a solution in CSR.
Happy Client, Happy Life: Successful Latam Engagements

You can select a frontline service provider and sign an innovative, iron-clad, risk sharing contract and still not achieve successful results from your IT Outsourcing partnership. Outsourcing...
Transaction Cost Economics: An Introduction

Original Source:  Economics e-Journal/UC Berkeley

This overview of transaction cost economics is organized around the "Carnegie Triple" - be disciplined; be interdisciplinary; have an...
Weathering the Storm: Brand Management during the COVID-19 Era

Weathering_the_Storm_Brand_Management_during_the_COVID-19_Era

How brands can drive situation-sensitive yet purpose-led growth during this tumultuous and troubling time. Includes:

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