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Beyond Benchmarking – A Case Study in Using A Market Reality Assessment in an RFP and Contract Renegotiations (PDF file)

This presentation outlines the benefits of using a Market Reality Assessment in an RFP and contract negotiation.

How to Create and Successfully Implement Great Ideas

This presentation covered:
Price-Setting Strategy (Economic) 
Price-Making Strategy (Psychological) 
 
Discounts 
Cash 
Trade Discounts 
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