Ensure a Successful Transformation through Procurement Branding
In a changing and competitive environment, Procurement can lead the charge through the chaos and uncertainty. Leading requires understanding what services are provided, knowing the effectiveness of those services and creating the desire to engage across your enterprise. Branding and communication tend to be undervalued in Procurement, yet are critical areas that when focused on, can help ensure success during any transformation. This session will outline the transformation efforts at GuideWell, a health solutions company.
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In a changing and competitive environment, Procurement can lead the charge through the chaos and uncertainty. Leading requires understanding what services are provided, knowing the effectiveness of those services and creating the desire to engage across your enterprise. Branding and communication tend to be undervalued in Procurement, yet are critical areas that when focused on, can help ensure success during any transformation. This session will outline the transformation efforts at GuideWell, a health solutions company.