Procurement teams are notoriously task-focused...heads down, applying spend management best practices to deliver sustainable, measurable business value...but they rarely focus on communicating that value to business stakeholders. This session will highlight best practices for creating and delivering value, as well as share branding techniques procurement leaders are using to quantify their contributions. We will also show you how leading-edge companies are attaining trusted business advisor status by delivering messaging that resonates with C-Suite constituents throughout the organization.
Elevating Procurement's Status: Where Spend and Brand Management Meet
WS08
March 14, 2017
2:15 PM - 3:30 PM

Elevating Procurement's Status: Where Spend and Brand Management Meet
Presented By: Carlson Rezidor Hotel Group Zycus
Presented By: Carlson Rezidor Hotel Group Zycus
Lifecycle: Optimization